The Lens Butler – Embracing the Future of Contact Lens Sales

From NGO

by Dr. Kambiz Silani

The biggest barriers around selling contact lenses, increasing annual supplies, and tackling the elephant in the room – customer loyalty – start and end usually with price and convenience. Take that a step further, as consumers are now looking for the unexpected, and the idea of making a purchase of something “easier” or “more convenient” is certain to get them excited.

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